Ferrero, the European confectionery giant behind Nutella and Ferrero Rocher, is set to acquire WK Kellogg Co., the maker of classic American cereals, according to a press release issued Thursday.

Ferrero will acquire WK Kellogg in a $3.1B deal, adding top cereal brands like Frosted Flakes and Special K to its growing ...

WK Kellogg—whose brands include Froot Loops, Frosted Flakes and Rice Krispies—was spun off from Kellogg in 2023, a move that separated its North American cereal business from its remaining global ...

After merging a decade ago, packaged-food giant Kraft Heinz Co. is weighing a breakup, the Wall Street Journal reported on Friday, following recent struggles with inflation-fatigued shoppers, ...

Ferrero said the deal would expand its presence in North America and help the company move beyond its candy and snack ...

Italian candy maker Ferrero has agreed to purchase U.S. cereal company WK Kellogg Co. in a $3.1 billion transaction, ...

This acquisition represents an important step in the expansion and growth of Ferrero's portfolio in North America.

Giovanni Ferrero has expanded his family's company beyond brands like Nutella and built a global powerhouse—especially ...

As Ferrero buys WK Kellogg for $3.1B, Battle Creek braces for change while officials hope the hometown cereal maker’s roots ...

WK Kellogg Co. jumped nearly 30% on July 10 following the announcement from Italian food leader Ferrero regarding a $3.1 ...

Ferrero previously bought Nestlé’s US candy biz for $2.8 billion, as well as chocolate-maker Fannie May and RedHots owner ...

Ferrero will acquire WK Kellogg Co for $3.1 billion, adding iconic US cereal brands like Frosted Flakes and Special K to its ...