Nike and Adidas have long dominated the global sportswear market, but Swiss sneaker company On is quickly gaining ground.

When every brand plays by the same rules, creative solutions become the only way to get a competitive advantage within your ...

Discover New Balance's unique sneaker strategy: releasing the Made in USA 1300JP every five years. Learn how scarcity drives ...

Wala… Nike has entered the Amazon game. Great to see them tapping into some quick wins. The big question now: how ...

Nike will be back on Amazon as the footwear maker works to regain market share from newer and trendier competitors amid a turnaround push under CEO Elliott Hill.

Marketing leaders weigh in on what brands can learn from HBO Max's rebrand rollout, from establishing conversation with ...

Nike is returning to Amazon after an absence of more than five years and hiking prices on some products as its new CEO works to reverse a revenue slump.

Topsports had a rock-solid balance sheet with a net cash position of CNY 2 billion at the end of fiscal 2023. Topsports' capital structure, almost 100% equity, is more conservative and we think the ...

Nike recently confirmed layoffs within its technology division, choosing to outsource some responsibilities to outside vendors. The company has not publicly disclosed how many employees will be ...

Think of publicity, marketing and branding as the three legs of a tripod. They all work together to hold up your business's ...

The technology business of NIKE, Inc. (NYSE:NKE) has laid off employees as part of a larger restructuring that aims to ...

Nike, Inc. has confirmed to Reuters and Bloomberg that it plans to lay off employees in its technology division. The shake-up ...