Influencers have overtaken trailers and ads as the most powerful way to promote video games, according to a new report by ...

A LinkedIn user has been turning heads after sharing a chance encounter with someone she believed was Piyush Gupta, former ...

Two of the world’s biggest digital platforms are reimagining what social commerce looks like - and Chemist Warehouse is among ...

MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the week’s top stories and trending topics through the eyes of Gen Z.

CHAGEE is giving its global bestseller a new name and a deeper meaning in time for International Tea Day. The jasmine green ...

The National University of Singapore (NUS) has revealed that it will be taking proactive steps to distribute excess books, ...

Google has rolled out a new AI mode in its search engine that allows it to function similarly to an AI chatbot, aiming to ...

Global omnichannel agency Assembly has appointed Susanna Mak (pictured) as vice president of partnerships APAC, reporting ...

Hoiana Resort & Golf (Hoiana) has appointed Montieth SPRG as its integrated communications and marketing agency as it looks ...

Singapore-based creative consultancy ballsy is making its global debut with an eyebrow-raising campaign for Jetpac, a travel eSIM brand, and it starts by hunting for virgins. Travel virgins, that is.

Iris Worldwide has unveiled a bold new global rebrand, positioning itself as the “global creative micro-network” for brands ready to break free from what it calls the “bland, templated marketing” ...