Ferrero’s $3.1bn acquisition folds Froot Loops and Frosted Flakes into its candy empire, proving breakfast and dessert are a ...

This deal continues Ferrero's track record of acquiring and growing well-known brands to strengthen its North American ...

Ferrero is set for a significant expansion of its portfolio in North America and Caribbean, as it confirms a huge $3.1 ...

The Italian company behind Nutella is acquiring the Froot Loops maker for $3 bln. Kellogg’s weak profits and a lack of synergies imply a meagre return for the buyer. But Ferrero investment allows the ...

It includes the manufacturing, marketing and distribution of WK Kellogg Company’s portfolio of breakfast cereals across the US, Canada ...

Italian chocolate giant Ferrero is taking over one of America's oldest breakfast cereal companies, buying the maker of ...

The deal brings candy and cereal together under one roof as European chocolate giant Ferrero expands its US footprint.

Shares of WK Kellogg, the cereal maker behind Fruit Loops and Frosted Flakes, skyrocketed 50% after the Wall Street Journal reported Wednesday that Ferrero was nearing acquiring the company for $3 ...

Shares of WK Kellogg — the company behind Froot Loops and Frosted Flakes — surged about 55% in extended trading, after the ...

Kellogg's has already phased artificial dyes out of the Canadian version of Froot Loops. Aldi is known for its naturally colored fruit cereal. Our testers step up to the plate — or, bowl — to see if ...