New Balance's new casual lifestyle sneaker, the 471, is standing on the soles of giants with a 1970s-inspired look and modern feel.

With Flagg about to join the professional ranks, New Balance has decided now is the time to take a fresh approach to their basketball lineup.

Behind Flagg, New Balance surges into the NBA conversation Until now, New Balance — the classic, fashionable “dad shoe” progenitor — has been very selective in its NBA endorsements.

The fastest party on the planet had New Jersey stamped all over it. Day 1 of New Balance Nationals at Franklin Field featured a slew of standout performances from the best athletes from the Garden ...

The Ohio State men's and women's basketball programs will play on newly designed hardwood for the 2025-26 season.

The New Balance 471 Wasn't Designed to Go Viral. It Will Anyway The low-key sneaker is poised for a breakout moment, but its old-school good looks—and $100 price—are subtle the whole way through.

New Balance Conceived by New Balance in-house designer Yue Wu, the general release garnered widespread admiration for its deconstructed take on the 2002R — a feat made all the more impressive ...

Joe's New Balance Outlet is selling New Balance 480 High Men's Shoes for only $32. The list price of the sneakers is $110, so buyers are saving a whopping 71%.

New Balance continues to make great strides in the basketball world with incredible performance footwear and splashy signings of the world's best players.

Official images and details for New Balance's first-ever high school basketball camp located in Boston.