This new NIL partnership between two college baseball pitchers is the perfect one to promote their sibling rivalry.

This five-star freshman quarterback for the Alabama Crimson Tide made his first splashy NIL purchase and took care of his ...

Texas A&M quarterback Marcel Reed inks a one-of-a-kind NIL partnership with a private jet company—combining luxury access ...

Russell’s current NIL valuation stands at $1.3 million. His first partnership was with Panini America. He ranks 37th among ...

Meanwhile, on Friday, before the Gators regroup for summer workouts, Lagway took to social media to announce a new NIL ...

Florida lands five-star guard Boogie Fland with a blockbuster NIL deal, setting a new tone in the race for college basketball ...

NiJaree Canady is one of the biggest stars in college softball. Here's a closer look at the Texas Tech pitcher, including her stats and NIL deal ...

A new Tennessee law triggered the power conferences into demanding schools like UT sign a loyalty pledge over new player pay rules or risk expulsion.

"In other words, even if the Third Circuit adopted DraftKings’s interpretation of the public interest exceptions, it remains ...

The NIL era of college sports has been tumultuous to say the least. Kids have come from high school to D1 college teams and ...

The proposed House v. NCAA settlement introduces a first-of-its-kind enforcement regime for college athlete compensation, shifting oversight from ...

College athletes are able to rake in big bucks through NIL deals. But is it too much money for someone so young?