Learn how to test your SEO theories using Python. Discover the steps required to pre-test search engine rank factors and validate implementation sitewide.

Click on the big icon to start a Python 3 notebook and you are reading to start type or copy/pasting code snippets. You can think of this notebook as similar to a new Excel sheet.

Here's how you can use Python and some very basic Excel functions to build your SEO traffic goals. Roadmapping season is upon us and, if you’re an in-house SEO like me, that means it’s time to ...

This is the first of a two-part series about how to scale your analyses to larger datasets from your server logs.

Using Python to recover SEO site traffic (Part one) A way to speed up the critical job of traffic analysis in recovering from a bad redesign or site migration. Masterfully coded in python, step by ...

Using Python to recover SEO site traffic (Part two) In this edition, we dive deeper into how your SEO site traffic can recover from a site migration using Python, resourceful code snippets and tools.