Roblox launches on Oculus Rift, bringing user-generated, social gaming to virtual reality by James Risley on April 15, 2016 at 9:00 am ...

David Baszucki, founder and CEO of Roblox, is photographed at the company's headquarters in downtown, San Mateo, Calif., on Tuesday, Sept. 6, 2016. The virtual world gaming company is celebrating ...

Ten years after it launched, San Mateo’s Roblox, a virtual world environment that plays host to millions of games for kids, has finally started to catch on in a big way.

Roblox has made $1 billion on mobile since it launched for Android and iOS in early 2016, according to market analyst Sensor Tower.

Roblox CEO David Baszucki, 53, cofounded the San Mateo, CA-based computer gaming platform in 2006. With 12 million users last month, it lets people create their own virtual immersive experiences ...

And Baszucki is announcing today that Roblox expects to pay out more than $30 million in revenue to players in 2017, compared to $5.5 million in 2016.