MavTek Inc.'s Sr. SEO Analyst shares some key image SEO tips and best practices to help you use this asset in your SEO strategy.

Here’s how the recent COVID-19 pandemic has had a lasting impact on Google SERPs and what it means for the future of personalization.

The complete beginner's guide to Schema.org markup Do you know how to speak ‘search engine’? If there was ever a universal language for communicating with search engines, Schema.org is probably it.

The ultimate 2022 Google updates round up Summarizing the rumored and confirmed updates Google launched this year, their impact on page rankings and SEO strategy ...

A comprehensive guide on using Google Trends for keyword research Google Trends can be a powerful tool for digital marketers. The 11 best ways you can use Google Trends to find relevant, trending, and ...

YouTube is the second most visited website in the world. Here's a complete guide to YouTube optimization, ranking factors, search volume, analytics, etc.

What if Google was trying to take down the barriers that prevent business owners from being competitive on the SERP? How would that impact SEO now & in the future? Learn what ‘search equity’ is, how ...

Content marketing ROI is an effective way of determining marketing success, but B2B marketers avoid it. What metrics can they use to measure it?

Penguin 4.0: what does it mean for SEO practitioners? As you’re no doubt aware, Google finally rolled out its Google 4.0 algorithm update at the end of last week.

How to win at SEO with FAQ schema markup If you are looking for an easy method of improving your website’s SEO, using the FAQ Schema Markup is a great place to start. FAQ pages, properly marked up, ...

Visual search engines will be at the center of the next phase of evolution for the search industry, with Pinterest, Google, and Bing all announcing major developments recently. How do they stack up ...

Nearly half of your customers are on social media. How are you going to convince them to get to you and convert? Tips on CRO and social media.