Swiss watchmaker Swatch is under fire in mainland China after a campaign image for its Swatch Essentials Collection sparked widespread condemnation on social media. The ad, featuring an Asian male ...

Cleft lip, with or without palate, is among the world’s most common birth defects and rates are highest in Asia, affecting roughly 1 in 500 to 600 births. At Smile Asia’s annual gala in Singapore, ...

From the first prompt to the final cut, Campaign takes an inside look at how agencies are actually using GenAI tools as they integrate them into their everyday creative processes.

Temu appears to be the biggest benefactor of Amazon’s recent exit from Google Shopping ads, according to new data. In July, Amazon completely withdrew from Google Shopping ads after a year of gradual ...

Campaign360 has officially wrapped up for 2024! The one-of-a-kind, two-day industry event at Singapore's Marina Bay Sands' Convention Centre focused on the power of disruption and owning the future of ...

Havas has won the competitive bid for Shell's media account, the holding group has confirmed to Campaign. WPP's GroupM, which held the account since 2005, was the incumbent here. Effective January ...

Campaign Asia-Pacific's prestigious 40 Under 40 winners are driving innovation and pushing boundaries across the region's marketing landscape. Prepare to be inspired.

We live in an era of globalization and fluid national borders. Large waves of immigrants—including South Asians and Chinese to Canada, Hispanics to the US, Asians to the UK, North Africans to France ...

Bonjour and welcome to Campaign Asia-Pacific's coverage of the Cannes Lions 2024. The Festival of Creativity has started with a promising and dynamic agenda addressing the industry’s most significant ...

See the complete winners list for the Southeast Asia region in the 2023 Campaign Asia-Pacific Agency of the Year awards.

With numerous Western brands having left the Russian market at the onset of its war with Ukraine, more Chinese and Russian brands are sizing up opportunities in each others' markets.

Conformism, collective, collaborative and (non) conflict have been the alliterative adjectives used for Indonesian consumers traditionally. Enter the Indonesian GenZ. This demographic now forms 30% of ...