The University of South Carolina has announced a new sponsorship deal that will feature a machinery company's logo on its ...

In the NIL Era of college football, you'd better be willing to spend big if you're a program looking to have a star ...

South Carolina claims that revenue-sharing deals with student-athletes resulting from NCAA settlement of House antitrust case ...

Everyone knows the potential of USC,” Trojans GM Chad Bowden said earlier this month. “I think they understand the giant’s ...

Arkansas coach Sam Pittman entered the SEC at a time when the league reached its pinnacle of dominance back in December 2019.

One of the hottest topics in basketball today is surprisingly unrelated to the NBA. The NIL deals that the NCAA introduced ...

This article was originally published on www.si.com/fannation/name-image-likeness as Texas college football stars join actor ...

This article was originally published on www.si.com/fannation/name-image-likeness as Chris Doering names the most talented ...

Last November, Sherrone Moore and Michigan football flipped the nation's No. 1 quarterback in the class of 2025 from LSU to ...

Darian DeVries had to start from scratch when building his first Hoosiers basketball roster. Using NIL was key, and that's an ...

Before Ethan “Boobie” Feaster played a single down of varsity football at DeSoto (Texas) High School, the wunderkind receiver ...

Matt Rhule is so excited about what he’s doing at Nebraska that he wants to tell as many people as possible about it ...